Turn consumer insights into action

iTrend's marketing analytics solutions let you identify behavioral profiles and know how to target them.

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One platform

Many kinds of data

Text

Text

Extract entities, identify content categories, understand sentiment and mood (Natural Language Processing).

Images

Images

Extract and enrich metadata, identify objects (Computer Vision), categorize content.

Video

Video

Extract metadata, identify important scenes in a video stream (Live and VOD), and identify objects in them.

Emotion

Emotion

Gain deeper insights into sentiment, understand motivation, detect frustration or unresolved questions.

Influence

Influence

Identify and rank companies and idividuals who influence and engage other people on the subject (iTrend Influencer Index).

Intent

Intent

Identify consumers in different stages of researching, acquiring, and using a product or service. Understand triggers.

CONTACT SALES

How it works

Customizable AI-assisted workflow

step-1
1

Configure your preferences

Time: 10..15 min

Define topics that interest you. These can be the names of a specific product or brand, or a general concept, such as 'travel'.

If you also specify your business objectives (market analysis, sales, competitive intelligence), iTrend can start generating actionable recommendations immediately.

step-2
2

iTrend collects data

Time to 1st report: 30..60 min
Incremental updates: instant

iTrend will collect, process, and rank all current data, including up to 7 days of historical data. Once the initial data set is collected, iTrend will automatically generate an initial set of reports. After that, the insights will be updated automatically to always include current data.

step-3
3

iTrend generates insights

Reports will show you where the relevant conversations occur, where the people are (location, technology, platform), what type of content is being shared and how, and which sub-topics are trending.

step-4
4

iTrend suggests data actions

You will see specific recommendations related to Marketing (current engagement opportunities), Product (user feedback, feature requests), Customer Relations (people having difficulty with the product or service, customers having issues with your competitors, potential leads), and more.

Complete Data AwarenessHear every voice

Identify all relevant conversations, even when your topic is mentioned indirectly.

Noise ReductionIdentify significant events

Separate real authentic human interactions from spam and data manipulation. Ranking and filtering options for any scenario.

Data ActionGet items you can act on

iTrend will automatically extract most valuable, important, or urgent items in each category - from Marketing to Customer Relations. It can email them to you, or send to your CRM, Slack, Trello, etc.

Our solutions

Custom plans and data integrations are also available

EVENT
Track tradeshow/conference Contact US
  • 1 user
  • 10,000 mentions/mo
  • 1 project
  • Data source: social
  • Data source: news
  • Data source: blogs
  • Analysis: text
  • Analysis: images
  • Analysis: video
  • Analysis: metadata
  • Technical support: 2 hr/mo
AGENCY
Track anything Contact Us
  • Unlimited users
  • Unlimited mentions/mo
  • Unlimited projects
  • Data source: social
  • Data source: news
  • Data source: blogs
  • Analysis: text
  • Analysis: images
  • Analysis: video
  • Analysis: metadata
  • Technical support: unlimited
  • API
  • Analyst Support
  • Dedicated Account Manager

Services

We are problem solvers

  • Discovery

    We will perform a complete digital audit of your brand online (social, news, blogs), consumer base, industry, competition - and identify specific opportunities you can act on.

  • Deep Content Analysis

    Analyze most engaging, interesting, or controversial user-generated content related to your brand: photos, videos, live streams.

  • Predictive Modeling

    Analyze historical data and build predictive models for consumer behaviors, content popularity, financial results, and PR events.

  • Market research

    Customer segmentation, influencer analysis, competitive intelligence, campaign tracking.

Need something else?

Contact us:

EMAIL TWEET

Working with leading brands

Retail, hospitality, technology, finance, sports, news, entertainment... and more!

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